Casey Family Services
Legacy Design Concept
Founded by Jim Casey (of UPS fame) in 1976, Casey Family Services is a subsidiary of the Annie E. Casey Foundation. It provides support and services to foster children and families in the Northeast.
In our long relationship with Casey, we just about did it all: content maintenance, technical programming, usage analysis, online marketing strategy and more. In these roles, we acted as Casey's trusted web communications advisor.
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Progressive reconfigured Casey's homepage to emphasize the website as an energetic, information-rich resource for a variety of users.
Interior site pages keep the focus on kids while delivering a wealth of information for anyone interested in foster care and adoption.
Casey's State Division pages were redesigned to allow Division staff to customize content to their needs.
Progressive executed special website projects for Casey, including this one for their "One Child" foster parenting campaign.
We designed and implemented Casey's first eNewsletter email marketing campaign.